Webinar Cineforum: When the fiction becomes reality

Your subscription could not be saved. Please try again.

Thanks for registering. Your subscription has been successful. You will receive an email with the link to attend the webinar.

Following the success of the first edition of the Cineforum webinar: When reality enters the fiction, the second edition is now underway: When fiction becomes reality.

Cinema can seek to reflect reality, especially when movies reproduce real elements, such as products and trade marks. Have you ever noticed the appearance of trade marks and the way they are integrated into cinema? Do you know how cinema deals with IP? Can you recognise whether the trade mark is real or fictional?

With examples such as Forrest Gump, The Simpsons, SpongeBob SquarePants, etc. the second edition of the Webinar Cineforum will take a further in-depth look at fictional trade marks, in particular:

creating fictional trade marks or products to build a coherent universe in a filmmaker's work;
using the same fictional trade marks in different cinematographic works;
and commercialising a fictional trade mark in real life.

If you would like to learn more on IP in cinema and specifically about how trade marks are involved in films, then this Cineforum webinar is for you.

Yann Basire, CEIPI
Simon Riaux, Cinema Expert
Mathilde Peninque - Institutional and Cooperation Department, EUIPO - Moderator

Tuesday 09 July

10:00 - 11:30 CEST

Name

Last name

Email address

Organisation

Country

Enter your EU COUNTRY or "no" if you are not from an EU country.

Enter your NON-EU COUNTRY or "no" if you are an EU country.

Where did you hear about this webinar?

Ask your questions to our trainer(s) in advance. They will be taken into consideration during the design of this webinar (if possible).

Take also this opportunity to propose topics for future webinars.

The EUIPO Academy would like to offer you the possibility to subscribe to our Webinars’ alerts service in order to inform you by e-mail about future webinars and other related training offer organised by EUIPO. Kindly note that all our e-mails will incorporate an opting-out link that will allow you to unsubscribe from this service whenever you wish.

The processing of your data is subject to Regulation (EU) 2018/1725 of the European Parliament and of the Council of 23 October 2018 on the protection of individuals with regard to the processing of personal data by the Union institutions, bodies, offices and agencies and on the free movement of such data. The information in this communication is given pursuant to Articles 15 and 16 of Regulation (EU) 2018/172. For detailed information, please, consult this Privacy statement.

The event for which you are registering will take place in a virtual environment. For this purpose, you will be invited to use Zoom videoconferencing platform which permits specific features required for this virtual event. For detailed information regarding the processing of your data in Zoom, please, consult Specific Privacy Statement for participants in virtual events organised by the EUIPO through Zoom Video Communications. For information on how to join a meeting in Zoom and/or use the tool´s features, please, consult this User Manual.

Conditions of use of Zoom

The users participating in a virtual event organized by EUIPO through Zoom agree to:

Ensure confidentiality of the credentials (event ID, PW and user name) they have received from EUIPO in order to participate in the virtual event;
Immediately notify EUIPO in the event that the aforementioned credentials are lost or stolen or if they become aware of any unauthorized use of those data or any other breach of security that may affect the virtual event;
Respect confidentiality of information and take the necessary precaution when sharing such information; accept the information security risk arising from the use of the video conferencing services during the virtual event organized through Zoom;
Accept that EUIPO is not liable for any loss or damage caused as a result of the use of Zoom, including any damage caused to third parties, during or as a consequence of the use of Zoom in the event;
Assume responsibility for the accuracy, completeness and relevance of all information they disclose when participating in the virtual event;
Not use the virtual event to transmit any content that is unlawful or contains software virus or similar harmful components;
Accept that EUIPO waives any liability for any unlawful use of materials uploaded by the users or any other third party in the platform;
Hold EUIPO harmless with regard to any connection problem that users may encounter with the platform and which is not directly attributable to EUIPO